Forget Saving the Earth. Talk Efficiency.
Wasted Opportunity
Is this Persuasive?
Cute But Not Persuasive
Cute But Not Persuasive
EnergyUpgradeCA.org Gets Upstaged
First solve the puzzle. Then feel uncomfortable.
Nobody wants obese kids. How about some help avoiding the problem?
Handgun violence: what fires up the base might also motivate the opposition.
A simple, beautiful, and persuasive PSA
Its style and content make the ad a waste. Its tone makes it worse.
Ad Council hits a home run for lovehasnolabels.com.
Ad Council shows parents how to feel they’re doing a good job.
Anti-gun forces talking to themselves.