iPhone 7 Mixes Children and Adult Themes
Counter Productive
Is this Persuasive?
An Uncomfortable Association with the iPhone 7
Ad Rating Site
Archives
What a Waste
Wasted Opportunity
Is this Persuasive?
Two-Minute Lecture
Fun to Work for Southwest Or Fun to Fly Southwest?
One Step Forward
Is this Persuasive?
Is Southwest aiming at job satisfaction or flying satisfaction?
What Pine Sol Says is Less Important Than How It Says It.
GAUGE WRITTEN OUT
Is this Persuasive?
Unconventional Ads Work Hard for Pine Sol
Trump and a Queasy Feeling
Two Steps Forward
Is this Persuasive?
Trump gives Clinton all the raw material she could want.
Michelob Ultra Builds its User Image with Grimaces
Two Steps Forward
Is this Persuasive?
Michelob Ultra Knows People Can’t Distinguish Familiarity from Truth
Nearly Everyone Wants Trump to Release His Tax Returns
One Step Forward
Is this Persuasive?
Why Not Have Fun with the Absurdity of Hidden Tax Returns?
Do You Back the Toughest Dog?
Wasted Opportunity
Is this Persuasive?
May Find Fans But Won’t Make New Ones
Trump writes Clinton’s negative ads
One Step Forward
Is this Persuasive?
The target of a negative political ad is its best copywriter
Iconic, buff, and bald character in a white outfit still sells
One Step Forward
Is this Persuasive?
Could Mr. Clean make cleaning almost pleasant?